Quaero Announces Partnership with Clarabridge

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Quaero announced it has partnered with Clarabridge to enhance its Customer Experience Management practice and provide clients with a solution for turning previously unusable customer feedback into actionable business intelligence. Quaero's Customer Experience Management (CEM) practice helps organizations manage and optimize customer interactions across channels. Through the use of Clarabridge's solution, Quaero CEM experts can collect and analyze intelligence from all of the varied sources of feedback available inside and beyond an organization's four walls and integrate it with quantitative information to make recommendations for enhancing the customer experience and increasing satisfaction and retention. Clarabridge helps enterprises better understand their customers by providing a software platform to listen, interpret, and respond to their customers' true emotions, desires and behavior. Customer feedback is captured and analyzed from a variety of feedback channels as well as the growing number of indirect sources that provide consumer opinions, such as call center notes, qualitative survey feedback, Web 2.0 content, online consumer forums, email, social networking sites and even customer warranty forms. Clarabridge's solution then categorizes all of this text-based customer feedback, determines associated sentiments tied to the categories and presents this information in various reporting formats used by company executives to identify areas of the business where improvements can be made. http://www.quaero.com http://www.clarabridge.com

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