Vignette Launches Digital Publishing Platform for Telecommunications, Media and Entertainment

Vignette announced the upcoming availability of Vignette Media, a solution that helps telecommunications, media and entertainment (TME) organizations deliver integrated media strategies. The new solution aides marketing and business professionals to manage, deliver and present many types of digital content. For IT professionals, Vignette Media reduces the need for multiple software solutions. Vignette has a team focused on the needs of the TME vertical to realize capabilities such as: Single user interface to manage all Web content using similar workflows and publishing processes; Pre-defined workflows and content types most commonly used by TME organizations for editorial, marketing and promotional material; Easier set up of Web site workspaces reducing the time required for IT to deploy and manage new initiatives; And optimized workflow capabilities to address the more flexible and collaborative media publishing process, with automation capabilities to handle repetitive publishing tasks. http://www.vignette.com