LoopFuse and Acquia to Deliver LoopFuse OneView Integration Module for Drupal Social Publishing System

LoopFuse and Acquia announced the availability of the LoopFuse OneView integration module for Drupal, enabling marketing organizations to extend their LoopFuse marketing automation processes across their Drupal web sites. Taking advantage of LoopFuse's web analytics and campaign management capabilities, Drupal site owners can track activities and connect directly with customers who participate in their community- based web sites. The integration between Drupal and LoopFuse OneView will allow LoopFuse customers using Drupal for their content management system to have their web sites automatically instrumented with LoopFuse tracking - providing analytics on web site visitors without the need to modify any web site code. It will also allow for the automated capture of web site registrations within LoopFuse. This will enable marketers to assemble their web sites and integrate their marketing automation solution without relying on their IT department to develop custom applications and integrations from scratch. Acquia is a new software company offering commercial support for the open source Drupal social publishing system. Acquia is preparing for the initial launch of its distribution of Drupal, code-named "Carbon," in the second half of this year. Additionally, Acquia plans to provide a range of maintenance and support subscriptions designed to meet the requirements of organizations utilizing the Carbon distribution. http://drupal.org/project/loopfuse