November 2008 Archives

Got 30 seconds?

Take our poll on content sharing trends between customer support, technical documentation, and marketing.

Then, consider coming in to Gilbane Boston this week to discuss the results!

We're looking forward to a great conference, and especially excited for the globalization track. Although our state-side audience is gearing up for turkey dinners, there's still time get a great education at Gilbane Boston next week!

Register here for the full conference or for free - yes, I said free - access to the Technology Showcase, keynotes, and sponsor reception.

Gilbane Boston Content Globalization Track

Special Keynote 2: Foundations for Global Content Value Chain Strategies

Moderator: Mary Laplante, Vice President, Consulting, Gilbane Group

Speakers:
David Lee, Manager eBusiness, 3M Company
Nicholas McMahon, VP & General Manager, Jonckers
Leonor Ciarlone, Lead Analyst, Gilbane Group

GCM-1: Optimizing the Global Content Value Chain: Focus on Product Content

Moderator: Leonor Ciarlone, Lead Analyst, Gilbane Group

Speakers:
Fred Hollowood, Director Language R&D, Shared Engineering Services, Symantec Corporation
Natasja H.M. Paulsen, Partner, Ordina Consulting
Sophie Hurst, Senior Product Marketing Manager, SDL

GCM-2: Optimizing the Global Content Value Chain: Focus on Brand Content

Moderator: Karl Kadie, Senior Analyst, Gilbane Group

Speakers:
Gary Muddyman, Managing Director and CEO, Conversis
Anne Casson, Principal Consultant, Content Management Practice, Molecular

GCM-3: Designing Culturally Customized Web Sites: The Next Localization Frontier

Moderator: Ulrich Henes, President, Localization Institute

Speaker:
Nitish Singh, Assistant Professor of International Business at Boeing Institute of Int. Business, St. Louis University

We were recently introduced to the Executive Certification in Web Globalization Management by our friends Nitish Singh and Ulrich Henes during October's Localization World conference. We're thrilled to have both Singh and Henes as participants in the Globalization track at Gilbane Boston 2008, December 2-4.

A new venture within the executive education arm of John Cook School of Business at St. Louis University, it is quite an impressive program! And beyond compliments such as well-designed and timely, the program's message of "why invest now?" -- or more pointedly as the program describes, "why supercharge?" -- is a mini-lesson in and of itself.

Consider the megatrends that answer these questions: (full text available here)

• Megatrend-1: Web will be critical to achieving global expansion.
• Megatrend-2: Innovation in the new economy will be driven by blurring of disciplinary boundaries.
• Megatrend-3: Hyperconnectivity will redefine how people and organizations communicate.
• Megatrend-4: Value systems will compete globally.
• Megatrend-5: Smart organizations will harness the power of "Collective Intelligence."
• Megatrend-6: Economies of China, India and Brazil will be future engines of growth.