A Webinar featuring the Gilbane Group, FatWire, Endeca, and Molecular October 12th, 2006, 1:00 PM EDT / 10:00 AM PDT Customers can choose to do business with you -- or not. What role does content play, and how can you ensure that you are delivering the content that's relevant to the customer?
The Gilbane Group cordially invites you to an expert-panel discussion that explores the expanding role of web content technologies in driving customer relationships. Attendees will learn how name-brand companies are using content management, user segmentation techniques, and search and navigation to deliver a positive experience to every customer, every time.
Led by Mary Laplante of the Gilbane Group, expert panelists include Jeff Ernst, VP Marketing, FatWire; Bryant Shea, Director, Content Management, Molecular; and Paul Sonderegger, Chief Strategist, Endeca.
If you're a business or IT manager or strategist involved in your company's online presence, you won't want to miss this important web seminar hosted by FatWire. Register at:
http://www.fatwire.com/gilbanewebinar/?referer=gilbane Interested in learning even more about web customer experience? We're covering the topic at Gilbane Boston 2006.