Recently in Gilbane Conferences Category

Today we highlight Workshop A: Insider's Guide to Selecting WCM Technology taking place at Gilbane Boston, November 29, 9:00am - 12:00pm at the Westin Boston Waterfront.

If you are a website or intranet manager or architect, this year may well find you looking to implement new tools or refresh dated platforms. However, you face a wide and growing array of vendors willing to address your problems. Which ones offer the best fit for your particular circumstances?

This fast-paced workshop led by CMS Watch founder Tony Byrne will help you understand the broad but converging marketplaces for Web CMS technologies. Tony will sort out the key players and business models, and offer you a roadmap for deciding which types of technologies and vendors provide the best long-term fit for your needs.

The workshop will answer several key questions:

• How can you quickly distinguish among the 120 major toolsets across these marketplaces?
• How are changes in the open source landscape impacting your options today and going forward?
• Where does Web Publishing intersect with emergent technologies?
• What should you expect to pay for these tools?
• What are the critical, can't-ignore architectural distinctions you need to make?
• How mature are the vendors?
• What are the strengths and weaknesses of some key players, including Microsoft, IBM, and Oracle
• How can you insure that your selection process meets your original business objectives?
• Which should you pick first: Agency, Integrator, Vendor, or...?
• What are some major pitfalls others have made that you can readily avoid?
• How are these marketplaces likely to evolve in the coming years, and how can you best align your firm to take advantage of future innovation?

Are there other questions you want answered? Feel free to send them to Tony at tbyrne@cmswatch.com, so that he can weave them into the workshop. Or, simply bring them that day. Hope to see you there.

Instructors: Tony Byrne, Founder & Irina Guseva, Analyst, RealStoryGroup (CMSWatch)

Register today!

Today we highlight Workshop D: Getting to Yes on Enterprise 2.0 in Your Company taking place at Gilbane Boston, November 29, 1:00pm - 4:00pm at the Westin Boston Waterfront.

This workshop provides attendees with the tools to construct a business case for collaborative and social tools in their companies, sell the proposal to senior management, and ensure buy-in and use by company employees. The workshop is a practical blend of presentations and hands-on working sessions where participants will begin to construct their own program for selling and introducing Enterprise 2.0 tools and strategies to their own companies. Topics include:

• Use cases for key Enterprise 2.0 tools
• Barriers and objections from senior management and how to counter
• Elements of a business case for Enterprise 2.0
• Success factors in introducing Enterprise 2.0 and how to drive utilization,
• Metrics for measuring the success of Enterprise 2.0 initiatives.

Instructor: Marc Strohlein, Principal Consultant, Agile Business Logic

Register today!

The Gilbane Conference Launches New Community Site

New site has social features, including blogging, public and private group creation, private messaging, and expanded profiles with areas of interest

Boston, MA – June 2, 2011 – The eighth annual Gilbane Boston Conference (http://gilbaneboston.com/) announced today a new community site for all those involved in Gilbane conferences, or interested learning how to apply content, web and mobile technologies to communicate with their ecosystem of customers, employees, suppliers, partners, and the rest of the world in the most effective and efficient way possible. The site will be kept active in between events to facilitate ongoing discussion and networking.

"The two top reasons people attend Gilbane conferences are to learn how to communicate using digital content technologies, and to network with peers and industry experts." says conference chair Frank Gilbane, "Now attendees can extend the networking and learning experience beyond the high-impact face-to-face environment to further leverage their investment in the conference all year long".

All conference registrants are added to the community site as premium members. The site welcomes those who are not able to attend our conference but who wish to contribute to the conversations, however certain privileges will be restricted to conference attendees, speakers, and sponsors. Membership, and contributions will be moderated.

The community site launches with groups representing the four conference tracks at Gilbane Boston 2011: Customers & Engagement, Colleagues & Collaboration, Content Technologies, and Cross-media Publishing. Members can login and join today, and suggest specific topics they would like to see covered - the track chairs will be monitoring these groups. Site members can also create their own groups and get a discussion going.

Sign-up to be a member of the new community site at:
http://gilbaneboston.com/community/

If you have questions about the community site email:
webmaster@gilbaneboston.com

The 2011 Gilbane Boston conference, produced by Frank Gilbane and Lighthouse Seminars, takes place November 29 - December 1, 2011 at The Westin Boston Waterfront Hotel. The Gilbane Conference brings together industry thought leaders from global businesses and technology, analyst, and consulting firms to help organizations learn how to meet the critical issues challenges they face in using web technologies and digital content to more effectively connect with customers and collaborate with colleagues across mobile and web platforms.

For detailed information on the conference, visit: http://gilbaneboston.com

Follow the conference on Twitter (#gilbaneboston):
http://twitter.com/gilbaneboston

About Outsell’s Gilbane Services
Outsell's Gilbane Services (formerly The Gilbane Group) provides analyst and consulting services focused on helping businesses with content strategies, practices, and technologies and their application to high-value business solutions. We have delivered quality technology and market education and insight to publishers, global enterprises, governments, and non-profits since 1987. Visit us at gilbane.com or outsellinc.com. Visit the Gilbane Boston conference site at: http://gilbaneboston.com.

About Lighthouse Seminars
Lighthouse Seminars' events cover information technologies and “content technologies” in particular. These include content management of all types, web content management, digital asset management, enterprise portals, enterprise search, web, mobile and cross-channel publishing, authoring, content and information integration, information architecture, and e-catalogs. http://lighthouseseminars.com

Contact
Lighthouse Seminars
Jeffrey V. Arcuri, 508-759-8180
jeff@lighthouseseminars.com

Thank you,

The Lighthouse Seminars & Gilbane Boston team

Today we highlight E1. Customers & Engagement Track Keynote - Web Content Management Is Dead, Long Live Web Content Management taking place at Gilbane Boston, December 1, 1:30 - 2:30pm at the Westin Copley.

WCM systems are going through a transformation. While the past emphasis has been on simplifying the task of managing web content for non-technical users, advances in technology are allowing vendors to shift their attention back to empowering marketers to engage consumers with their websites. In addition to being extremely entertaining, this session will explore the critical questions to be answered before determining a WCM strategy. It will also introduce many of the subjects covered in the Customers & Engagement track.

Moderator: Scott Liewehr, Senior Consultant, Web Content Management, Outsell's Gilbane Group

Robert Rose, Founder & Chief Troublemaker, Big Blue Moose

Register today!

Today we highlight P2. Mobile App Development from the Trenches: How Developers Shape Content and Interactivity for Today's Devices taking place at Gilbane Boston, December 1, 2:40 - 4:00pm at the Westin Copley.

With smartphones and tablets exploding in usage, publishers are racing to deliver content to new types of users who are expecting rich, interactive experiences. Yet publishers are often dependent on third parties who can create these apps for them. This session delves into how some of the standard publishing apps work, and how developers create some of the more advanced features that users are demanding.

Moderator: John Parsons, Principal, Byte Media Strategies

Jason Sawtelle, Director, Premedia Sales, Quad/Graphics
Jay Hartley, Senior Vice President of Technology, Taunton Press
Paul Michelman, Director of Product Development, Harvard Business Review Group
Geoff Shaw, Vice President, Director of Digital Media, Sporting News
Jeff Gapp, Channel Evangelist, WoodWing Technologies

Register today!

Today we highlight C5. Social Publishing: Strategic Content as Social Objects in the Extended Enterprise taking place at Gilbane Boston, December 2, 9:40 - 10:40am at the Westin Copley.

Content has always been a focal point of interactions amongst employees, business partners, suppliers, and other members of the extended enterprise. However, the emergence of enterprise social software has placed a renewed importance on strategic content that serves as collaboration objects in digital interactions. This panel will discuss what types of content are strategic social objects in the extended enterprise, why they are important to business performance, and how they should be managed.

Moderators: Geoff Bock, Senior Analyst, Collaboration & Enterprise Social Software, Outsell's Gilbane Group

Jerry Silver, Senior Product Marketing Manager, EMC Documentum xCP
John Eckman, Senior Director, Optaros
Doug Gaff, Director of Technology, NPR Public Interactive

Register today!

For those of you that do not have the time to spend 2 days with us at the Gilbane Boston Conference, we still have a lot going on for you to consider spending a half-day or few hours with is as our guest using your Complimentary Technology Showcase Pass.

Your pass includes the option to attend one or both of the conference Keynotes, Product Labs, full access to the exhibit area and the conference reception on December 1st. It is worth the effort to plan your time in advance. Here is a quick list of the activities to consider:

Wednesday - December 1, 2010

• Opening keynote session with Marie Williams, Senior Director, Web Innovation, Global Online Services, Hilton Worldwide; Keith Cook, Global eBusiness Officer, ACE Group and Aaron Hill, Senior Director, Online Strategy & Services, SAS
• Product Labs starting at 11:00am - 4 labs today
• Second Keynote - Industry Analyst Debate – What’s Real, What’s Hype, and What’s Coming with Hadley Reynolds, Director, Content & Digital Media Technologies, IDC; Stephen Powers, Senior Analyst, Forrester; Scott Liewehr, Senior Consultant, Web Content Management, Gilbane Group; Tony Byrne, Founder, The Real Story Group & CMS Watch; Kathleen Reidy, Senior Analyst, 451 Group
• Expo Area and Networking - 10:00am to 6:00pm
• Reception, Technology Demos, and Networking - 5:00pm to 6:00pm

Thursday - December 2, 2010

• Product Labs starting at 8:30am - 6 labs today
• Lunch Reception, Technology Demos, and Networking from 12:30pm to 2:00pm
• Expo Area and networking at 10:40pm to 2:00pm

There is still time to take advantage of a special $200 discount off the Conference Plus package, the Pre-Conference Workshop & Conference package and the Conference Only options - just use the discount code "Gilbane". Learn from the unique collection of leading practitioners, analysts, and technologists that can only be found at the Gilbane Conference!

• Follow Gilbane Boston on Twitter (tag: gilbaneboston)
• Subscribe to our Events Feed for updates

See you in Boston!

The Lighthouse Seminars & Gilbane Group Team

Gilbane Boston 2010
Westin Copley Place
November 30 - December 2, 2010

Today we highlight T2: Smart Content In the Real World: Case Studies & Real Results taking place at Gilbane Boston, December 1, 2:40 - 4:00pm at the Westin Copley.

XML content with semantic enrichment enables some powerful and interesting applications, including modular reusable topics, dynamic assembly of content by areas of interest, and distributed collaboration in the cloud. This session will describe what makes XML content smart and explore how it changes how we create and manage it with real world examples of smart content in action.

Moderators: Dale Waldt, Senior Consultant & Geoff Bock, Senior Analyst, Outsell's Gilbane Group

Mike Iantosca, IBM Authoring Tools and Content Management System PDT Lead, IBM Corporate User Technologies
Evolution of Smart Content in the Enterprise
Devin Holmes, Executive Director, Warrior Gateway
Patrick Quinlin, Lead Curriculum Specialist, Citrix Education 

Register today!

Converse with the experts at the Conference, in the Exhibit Area and in the Hallways.
November 30 - December 2, Boston Westin Copley

We are honored to bring you a "who's who" of leading practitioners, analysts, and technologists at our upcoming Boston Conference, this year focused on the theme “Content, Collaboration & Customers”, and strategies for engaging global customers on the Internet, and for collaborating with both internal colleagues and customers.

You aren't limited to listening to speakers on a panel - there are two full days on conversations taking place in the hallways, in the exhibitor area, and during the reception, lunches and breaks. This large collection of diverse content management technology experts can only be found at Gilbane events. Don't miss this opportunity to learn, network, and socialize with colleagues, peers, and experts at http://gilbaneboston.com/.

You can learn more about our speakers, including how to connect with them via Twitter or their blogs at http://gilbaneboston.com/speakers.html.

Our faculty of experts and industry leaders includes:

Brooke Aker - CEO, Admantx

Navdeep Alam - Director of Data Architecture, Mzinga

Deane Barker - Content Management Practice Director, Blend Interactive

Jay Batson - VP & Founder, Acquia. Inc.

Geoffrey Bock - Senior Analyst, Collaboration & Social Computing, Outsell's Gilbane Group

Tony Byrne - Founder, The Real Story Group

Arje Cahn - CTO, Hippo

Melissa Casburn - Director of User Experience, ISITE Design

Ann Comer-Woods - Executive Director of Communications, MIT Sloan

Keith Cook - Global eBusiness Officer, ACE Group

Cornelia Davis - Office of the CTO, EMC Corporation

John Eckman - Sr. Director, Optaros

Mark Fidelman - eVP, MindTouch

Elizabeth Fraley - Founder and CEO, Single-Sourcing Solutions

Jeff Fried - CTO, BA Insight

Doug Gaff - Director of Technology, NPR Public Interactive

Emmanuel Garcin - Vice President & General Manager, Jahia North America

Frank Gilbane - President, Outsell's Gilbane Group

Paul Gillin - Principal, Paul Gillin Communications

Doug Gorman - CEO, Simply XML

Kian T. Gould - CEO, AOE Media

Jarrod Gingras - Analyst, Real Story Group

Tugdual Grall - VP of Business and Product Strategy, eXo

Ryan Gruss - Intranet Project Lead, Continuum

Darren Guarnaccia - VP Product Marketing, Sitecore

David Guenette - Senior Analyst, Outsell's Gilbane Group

Laurence Hart - Director Technology Solutions, Washington Consulting, Inc

Larry Hawes - Lead Analyst, Collaboration and Enterprise Social Software, Outsell's Gilbane Group

Paul Hinz - CMO, Liferay

Devin Holmes - Executive Director, Warrior Gateway

Jason Hunter - Principal Technologist, MarkLogic

Colleen Jones - Principal, Content Science

Mike Iantosca - IBM Authoring Tools and Content Management System PDT Lead, IBM

Mark Korey - Online Applications Project Manager, SAS Worldwide Marketing

Simon Lande - CEO, Magus

Mary Laplante - Vice President and Lead Analyst, Outsell's Gilbane Group

Andrew Lawless - Principal, Dig-It! Consulting

Debra Lewis - Web Content and Localization Manager, OCLC Online Computer Library Center

Barry Libert - Chairman & Chief Executive Officer, Mzinga

Scott Liewehr - Senior Consultant, Web Content Management, Outsell's Gilbane Group

Greg Lloyd - President & Co-Founder, Traction Software

Ned May - Director & Lead Analyst, Outsell Inc.

Cheryl McKinnon - Chief Marketing Officer, Nuxeo

Marcel Meth - Marcel Meth Independent Senior SharePoint Analyst

Lynda Moulton - Senior Analyst & Consultant, Enterprise Search, Outsell's Gilbane Group

John Parsons - Principal, Byte Media Strategies LLC

Peter O'Kelly - Independent Analyst

John Petersen - Founder, Sutro Software

Stephen Powers - Senior Analyst, Forrester

Patrick Quinlan - Lead Curriculum Specialist, Citrix Education

Kathleen Reidy - Senior Analyst, 451 Group

Hadley Reynolds - Research Director, Search & Digital Marketplace Technologies, IDC

Sara Roberts - President/CEO, Roberts Golden Consulting, Inc

Robert Rose - Founder & Chief Troublemaker, Big Blue Moose

Shannon Ryan - President & CEO, non-linear creations

Barry Schaeffer - Sr. Analyst, Outsell's Gilbane Group & Principal Consultant, Content Life Cycle Consulting

Anne Scharff - Director, IS Web Services, Cincinnati Childrens' Hosptial Medial Center

C. Scyphers - Chief Technical Architect, Daemon Consulting, LLC

Jerry Silver - Senior Product Marketing Manager, EMC Documentum xCP

David Suess - CEO, Northern Light

Bill Trippe - Vice President, Content Strategies, Outsell's Gilbane Group

Dale Waldt - Senior Consultant, Outsell's Gilbane Group.

Shaun Walker - Creator & Chief Architect, DotNetNuke

Melissa Webster - Program Vice President, Content & Digital Media Technologies, IDC

Lisa Welchman - Founding Partner, WelchmanPierpoint

Randy Woods - Co-Founder & Executive Vice President, non-linear creations

Brett Zucker - EVP and CTO of Bridgeline Digital

The complete conference program and speaker list is available at http://gilbaneboston.com/conference_program.html

We Hope To See You There!
Best,
The Gilbane and Lighthouse team