E3. Semantic Search - Ready for Prime Time?
Where: Gilbane Boston Conference, Westin Copley
When: Wednesday, December 2, 2009, 2:40pm - 4:00pm
The experience of search that most of us are familiar with is still a "Search 1.0" experience that continues to rely heavily on the keyword technology developed as long ago as the 60s & 70s. But making a smarter search experience, a new "Search 2.0" generation, will rely heavily on a keener intelligence about the nature and context of the content being searched and the intentions of the searcher. Analysts have long forecast that semantic search and text analytics would bring about this smarter search, but the reality is that semantics have made few inroads in popular search experience. In this session, you will hear from leading practitioners about how they are engineering content enhancement, semantic search techniques, and user interaction designs to craft the next generation of search.
Moderator: Hadley Reynolds, Research Director, Search & Digital Marketplace Technologies, IDC
Panelists:
Lynda Moulton, Analyst & Consultant, Enterprise Search, Gilbane Group
Jeff Fried, Senior Product Manager, Microsoft
Chris Lamb, Senior VP, Thomson Reuters
Main conference program: http://gilbaneboston.com/conference_program.html
Register today!
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