Technology continues to offer publishers new opportunities to develop new products and to offer existing products in new media formats. And technology can help improve production processes thereby reducing costs and improving profits. The Gilbane Group has for many years produced the leading industry report on content technology for commercial and enterprise publishers and hosted some of the most respected professional conferences.

Gilbane Consulting is now offering consulting services designed to meet the needs of both commercial and enterprise publishing professionals. We have assembled a team of industry leading thinkers and doers who have many years experience in deploying technology to create profits. Here are some questions that we can help you answer:

1. Where could publishing technology have the greatest impact on our organization’s profits?
2. Should our organization incorporate new technologies like wikis and blogs into our processes and product offerings?
3. What are the best practices for developing products to be published in multiple media formats?
4. How can our organization develop new electronic products derived from our existing content?
5. How can we efficiently produce and manage customized versions of our products?
6. Are our current technology platform and vendors the most cost effective?
7. What are the best technology choices for the new project that we are starting?

Our typical assignments include:

• strategy check-ups,
• program and process reviews,
• designing new technology initiatives including the development of RFPs and evaluation processes,
• project management
• providing ongoing advice concerning new technology developments
• end-user technology briefings - providing executive education regarding important and innovative technology
• “Content Technology Works” vetted case studies
• industry and technical white papers

It’s what we do every day that makes the difference…

The Gilbane organization analysts and editors meet with technology and service providers on a daily basis and are briefed on the latest and best new offerings. Those meetings are summarized online in the Gilbane Report. And producing our professional conferences keeps us focused on the hottest issues that publishing professionals are facing.

Our team’s expertise ranges from very strategic to cutting edge technical. While technology projects and decisions can often be complex, our goal is to help our clients clarify the key success factors and then empower their organizations to make the best decisions. Here are just some of the members of the Gilbane team:

• Steve Paxhia, Lead Analyst, Publishing Strategy & Technology Consulting Practice
• Mary Laplante, Vice President Consulting Services
• Bill Trippe, Senior Consultant
• Leonor Ciarlone, Senior Consultant
• Bill Rosenblatt, Senior Analyst
• Thad McIlroy, Senior Analyst

For additional information contact Ralph Marto at +1 617.497.9443 ext 117, ralph@gilbane.com.

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