Brightcove, the online video platform, and Ektron, a provider of web content management, social software and marketing optimization solutions, announced an expanded partnership and integration that will streamline the online video publishing and content management process. Through the partnership, joint customers will be able to easily incorporate branded video experiences into their online properties and marketing campaigns through a new Brightcove widget for the Ektron platform, while also taking advantage of the features of the Ektron solution. Through the partnership, joint customers can leverage Brightcove’s media transcoding, management and publishing tools without leaving the Ektron user interface. Users can simply drag-and-drop a Brightcove widget into a site, page, or marketing campaign, creating a rich platform that can fuse text, audio, images and video into a transformative Web experience. Ektron also supports inserting Brightcove’s player embed codes manually for more customized video experiences. http://www.brightcove.com www.ektron.com
Read MoreIBM has announced Coremetrics Social, designed to help companies analyze the business impact of their social marketing initiatives. This news follows IBM’s announcement of new software and the creation of a new consulting practice dedicated to the emerging category of "Smarter Commerce," which is focused on helping companies adapt to customer demand in a digital marketplace. Smarter Commerce includes new cloud analytics software that enables companies to monitor their brand’s presence in real-time through social media channels. IBM Coremetrics Social enables organizations across a wide range of industries to measure the effectiveness and return on investment (ROI) of their social marketing initiatives by gaining insight from data that’s publicly available on social media websites. Using the analytics foundation of the Coremetrics Continuous Optimization Platform and its complete suite of marketing optimization applications, IBM Coremetrics Social provides cross-channel reporting and benchmark capabilities to track and improve social marketing campaigns. It has become routine for social networks to be used as a resource to broadly share links to special offers made available by companies via email. The new IBM Unica Pivotal Veracity Email Optimization suite tracks and analyzes email links that are shared across social network platforms. The Social Email Analytics software tracks all links associated with a marketer’s brand and email, not just the intended links a marketer shares. With this new software, marketers can also hone Web pages for social networks and better identify opportunities across channels. http://www.ibm.com
Read MoreAttensity, the provider of text analytics solutions for Customer Experience Management (CEM), announced a new Telecom Industry Solution that offers the ability to analyze and act on customer conversations. The new offering is the first in a series of industry-specific solutions designedfor Attensity customers to implement the company’s customer analytics and engagement applications. The new module enhances Attensity’s multi-channel analysis and listening products, Attensity Analyze & Respond, by using thousands of telecom-specific customer data points to create category sets, topics, reports and dashboards tailored for telecom business users. Available immediately, the Attensity Telecom Industry Solution extracts specific terminology and issues that aid with analysis and categorization on numerous topics: Buzz Analysis; Sentiment Analysis; Product Quality, Customer Service and Safety Issues; Churn Analytics; New Product Launch Monitoring; Marketing Campaign Tracking; Competitive Analytics; Survey Analytics; Product Innovation, Suggestions Tracking; Customer Behavior and Preference Profiles; Customer Demographics; and Customer Engagement Response Queues. The industry-rich category sets enable users to augment and modify packaged categorization to meet their specific business needs. The solution also enables users to run analysis in many third-party business intelligence applications as well. http://www.attensity.com/
Read MoreOpenText announced the immediate availability of OpenText Application Governance & Archiving for Microsoft SharePoint 2010, a new offering that provides integrated end-to-end management of SharePoint 2010 sites and documents. Using this solution, enterprises can take control over SharePoint sites to enforce broader compliance and archiving policies and help lower ongoing administration and storage costs. It also opens access to all enterprise content from within SharePoint. As detailed in a new online resource center at www.Better-Together-Central.com, Microsoft and OpenText have joined forces to help companies enable an ECM-driven compliance framework, aggregate content within business context, and more easily deploy SharePoint-based business applications with built-in compliance. Companies can also reduce the size of content repositories and eliminate silos, lowering storage and other maintenance costs. Application Governance & Archiving consolidates the functionality in Open Text CLM Services for Microsoft SharePoint and OpenText Case Management Framework for Microsoft SharePoint and adds new site management capabilities. From a web-based site management console, administrators can manage SharePoint success metrics, collect metadata about sites, control approval processes and manage new site deployments using simple scripts. Other capabilities in the solution include: Rule based archiving that requires no user interaction to archive content; The ability to archive and restore complete SharePoint sites; Support for new business application development on SharePoint using a DoD 5015.02-STD-certified records management infrastructure; Storage services for SharePoint that help to reduce the size of SharePoint databases and unload BLOBs from SQL Server; Support for managing physical records in SharePoint; Integration with OpenText Extended ECM for SAP; Integration with OpenText ECM Suite 2010 Shared Services. http://www.opentext.com http://www.microsoft.com>
Read MoreBox launched ECM Cloud Connect to help enterprises leverage their investment in on-premise ECM systems by linking them to Box’s cloud content management platform, facilitating broader employee adoption, easy external collaboration, and content access from any mobile device. ECM Cloud Connect enables organizations to move content seamlessly and automatically between on-premise solutions and Box’s cloud platform. ECM Cloud Connect links Box to more than 40 other systems, including Microsoft SharePoint and EMC Documentum. Additionally, Box announced integration and consulting support from Armedia, BPA Technologies, ConvergePoint, and ZSL. Designed by EntropySoft and available as an addition for Box Enterprise customers, ECM Cloud Connect also enables organizations to use an on-premise system to ensure compliance to corporate records management and archiving policies for content stored in Box. With ECM Cloud Connect, existing and future Box customers can synchronize content between Box and a selection of 40 on-premise ECM systems, trigger automatic content archiving from Box to on-premise ECM systems, and transfer content from on-premise ECM systems to Box, or vice versa. http://www.box.net,
Read MoreE-books and downloadable audio books continue to grow in popularity according to the January 2011 sales report of the Association of American Publishers. Figures for the first month of the new year show that eBook net sales increased by 115.8% vs January 2010 (from $32.4M to $69.9M). Sales of Downloadable Audio Books also rose by 8.8% vs the previous year ($6.0M to $6.5M). As AAP reported last month in its December 2010 monthly report and full 2010 analysis, eBook sales have increased annually and significantly in all nine years of tracking the category. Other highlights of the January 2011 report: Total books sales on all platforms, in all categories, hit $805.7 Million for January, a slight drop from January 2010′s $821.5M sales (-1.9%); Sales in the Higher Education category were $382.0M for January 2011, a slight drop (-1.4%) from $387.6M the previous year; K-12 sales hit $82.6M for the month vs $97.0M for the previous year (-14.9%); In Professional and Scholarly Books, sales grew 1.3%, from $51.2M to $51.8M; Sales of University Press Hardcovers were $3.9M in January 2011 vs $4.5M the previous year (-14.0%) while University Press Paperbacks were $6.2M vs $6.7M (-7.8%). The Association of American Publishers is the national trade association of the U.S. book publishing industry. All figures cited represent domestic net sales for U.S. book publishers. http://www.publishers.org
Read MoreAdobe announced it expects to integrate the Medialets mobile advertising platform software developer kit (SDK) with Adobe Content Viewer software in the Enterprise Edition of Adobe Digital Publishing Suite. By implementing Medialets’ full service ad serving platform, a complete advertising workflow will be available to help publishers monetize digital publications. Publishers will be able to insert a Medialets ad overlay as a placeholder for advertising creative directly within an Adobe InDesign layout using Digital Publishing Suite authoring tools. Publishers and ad agencies who purchase the Enterprise Edition of Digital Publishing Suite, and who are also Medialets customers, will then be able to deploy media into the advertising overlay using the Medialets ad platform, allowing targeted ad serving based on ad scheduling, geolocation and other factors. Integration with the Medialets SDK will be available with Content Viewer for iPad first. Medialets SDK will also be available with Content Viewer for Android and the forthcoming release of Content Viewer for Blackberry PlayBook, allowing publishers and advertisers to author both editorial and advertising content once and deploy to multiple platforms. http://www.adobe.com/ http://www.medialets.com/
Read Moree-Spirit AG has added the open source Liferay Portal to their range of possibilities for integration of the FirstSpirit content management system into enterprise portals. The module was developed in cooperation with e-Spirit’s technology partner USU. Integrating FirstSpirit in Liferay will allow organizations to create employee portals that combine Enterprise 2.0 functionality, IT applications, content and collaboration. Organizations will also be able to provide their employees with access to Web 2.0 functions such as forums, blogs and wikis and offering them a platform to efficiently organize collaboration and share information beyond individual departments. The new module will be available in May. http://www.e-spirit.com http://www.liferay.com/
Read MoreAcquia announced the general availability release of Drupal Gardens 1.0 with new capabilities and pricing plans. Drupal Gardens is a way to build content-rich dynamic sites. Views provides Drupal Gardens with a collection of tools for site builders with the simplicity of software-as-a-service (SaaS) delivery. Without writing any code, Views allows creation of custom mashups or combinations of content, media, user profiles, and more. Site builders can point and click to pull together any information on their site and craft lists, grids, tables, reports, RSS feeds, and navigation. Views can also be configured to display different results based on visitor interactions, such as displaying posts submitted over the past month versus the most popular. With Views, Drupal Gardens sites can be assembled and deployed with dynamic content. Importantly, there is no lock-in for site builders and owners with Drupal Gardens’ OpenSaaS approach. If there is a need to add custom modules, simply export the complete site to Acquia Dev Cloud or your own hosting environment. Drupal Gardens is offering a tiered pricing structure ranging from individuals to large enterprises. drupalgardens.com
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