2009 Gilbane San Francisco Conference to Focus on Business Impact of Global Content Management and Social Media


Boston, February 24, 2009 – One of the most closely watched technology trends for 2009 is the need for enterprises to leverage new web platforms while holding down the costs of managing their ever-proliferating content. Even in the midst of the current economic downturn, critical areas related to global business content will see double-digit growth over the next 12 months – including spending on search technologies which is projected to represent almost half of all digital spending by businesses in 2009, along with rising corporate investment in social media tools (Source: Winterberry Group). Reflecting these fundamental shifts in the way enterprises engage with customers and disseminate information, the sixth annual Gilbane San Francisco (http://gilbanesf.com)– June 2-4, 2009 at the Westin Hotel in San Francisco – will focus on the timely theme “Where Content Management Meets Social Media.”

Produced by The Gilbane Group and Lighthouse Seminars, the 2009 Gilbane San Francisco conference will offer enhanced programs tied to the business issues surrounding a company’s marketing, technical and enterprise content. The conference tracks have been organized around the four major areas of how enterprises use Web and content technologies and where they are most likely to invest, including:

•    Web Business & Engagement
•    Managing Collaboration & Social Media
•    Enterprise Content: Searching, Integrating & Publishing
•    Content Infrastructure

Gilbane San Francisco brings together industry experts from leading technology, enterprise IT, analyst, and consulting firms who provide attendees with the latest successful content management and new media strategies, technologies and techniques. In addition to the latest best practices, technology coverage within these four tracks will include enterprise and site search; content globalization; semantic technologies; publishing; XML; and social media tools and platforms from Twitter to business blogs, project wikis and microformats.

The just-published schedule of conference sessions can be viewed at . Pre-conference workshops will feature industry thought leaders covering core topics in web content, new media, Sharepoint and more — the full schedule of workshops can be found at

“This year’s Gilbane San Francisco will take a close look at the new business choices and implications connected with managing content internally and externally,” said Conference Chair Frank Gilbane. “How can companies smartly invest in enterprise content and search technologies? How can they monetize and measure the ROI of new social media platforms? These are the kinds of questions our experts and practitioners will be asking and answering.”

Gold sponsors at Gilbane San Francisco include Atex, CoreMedia, Tridian and Sitecore. These industry leaders will be joined by many other solution provider exhibitors and sponsors of the conference.

Media sponsors of the Gilbane San Francisco event include Business Wire, eContent, KMWorld and MultiLingual Magazine.

IT and business professionals involved in content creation, management, delivery or analytics wishing to attend the conference may register at:

Technology solution providers wishing to exhibit or sponsor should visit:

Follow the conference on Twitter:
#tag: #gilbanesf

Join the conference LinkedIn Group:

Join the conference Facebook Group:

About Gilbane Group Inc.
Gilbane Group Inc. is an analyst and consulting firm that has been writing and consulting about the strategic use of information technologies since 1987. We have helped organizations of all sizes from a wide variety of industries and governments. We work with the entire community of stakeholders including investors, enterprise buyers of IT, technology suppliers, and other consultant and analyst firms. We have organized over 60 educational conferences in North America and Europe. Information about our widely-read newsletter, consulting & advisory services, reports, white papers, case studies and analyst blogs is available at http://gilbane.com.

About Lighthouse Seminars
Lighthouse Seminars’ events cover information technologies and “content technologies” in particular. These include content management of all types, digital asset management, document management, web content management, enterprise portals, enterprise search, web and multi-channel publishing, electronic forms, authoring, content and information integration, information architecture, and e-catalogs.

Lighthouse Seminars
Jeffrey V. Arcuri, 508-759-8180

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